Digital Multimedia-3-4 Assignments

Due to the extreme nature that this school year has presented, wrapping up the school year presents some interesting challenges.  As we approach the end of the year, each student will have the opportunity to bring their grade up to a level that they feel comfortable with by completing a CAPSTONE PROJECT.


Each course will have its own set of requirements for this project, but the deadline will ALL BE THE SAME.  It will be the student's responsibility to not only be familiar with each set of requirements but also the submission date and process.

Below you will find the needed AI file for your final project submission, as well as a PDF guide to help you navigate through the file and explanations on specific project requirements.


Be sure to familiarize yourself with these two files and communicate any difficulties you have during appropriate Office Hour times.

In an effort to better nail down concepts and ideas during the brainstorming process, a client briefing or questionnaire can often help guide you through the process of design by answering important questions in a non-direct manner.


Considering that the designs you've been working on started out a few months ago, it may be difficult for you to remember, specifically, what your concept was built around.  In an effort to better support each of you through this final project, I would like you to fill the attached "Client Questionnaire" out before our next individual meeting next week.


*Some of the questions may be difficult to answer considering this form was made for professional businesses.  I would like you to do your best in an effort to answer ALL the questions on this form, to better understand the logo design process.


Additionally, I've attached a sample answer briefing from a previous project to AGAIN, help you understand a bit more of the type of answers you should be looking for or thinking about.

Attached in the AI file, are a series of different sized ARTBOARDS for you to complete this project. Over the last few weeks, you’ve practiced using the PEN TOOL to create PATHS/SHAPES that can be editted to create illustrations (pictures).

Using the skills that you have practiced, I would like you to create a BRANDING PACKAGE for your made-up company from SEM. 1. This will include the following layouts:
Letterhead
Envelope
Flyer/Handout Advertisement
Business card

You can turn off the visibity of both ARTWORK and TEXT layers in the Layers panel and create your own layers for your artwork design.

The goal of this assignment is to modify your original design to a more polished looking, profession logo/wordmark using your new skills in Illustrator. You may need to refer back to the comments left on your MIDTERM assignment as recommendations for things to modify.

Each design had or needed something to be modified and it is this final lessons intention to take your logo work to the NEXT LEVEL. This may not be the “final” outcome, but it will bring us closer our goal of being able to create a visual brand identity from scratch.

Attached in the AI file are examples of a test illustration used for each artboard template. You may use this for inspiration, but please make sure that upon submitting your work, the default ARTWORK and TEXT layers are turned off (not visible)

For this week, will wrap up our focus on working with paths by focusing on how designers can edit paths that are already created. For example, customizing the paths on TEXT.

Additionally, I would like to spend some time showing you how to use coloring options, including FILL and GRADIENTS.

To complete this assignment, I'm going to have you guys work review some options on the LAYERS panel by working on a seperate artboard.

So with our Yellow Belt training under..."our belts" (bad pun...I know) I want to challenge everyone's Pen skills by seeing how well you can trace over some one color logos using the skills you've already practiced.

While there will be many different approaches to completing this assignment, some faster/slower than others, I want you to understand that your grade on this exercise will be determined based on how well your final tracing fits the over the image below it.

IMPORTANT NOTE: Your tracings should be all connected to create essentially ONE PATH/SHAPE. This DOES NOT mean that you should GROUP your paths together, but simply make sure that all paths/shapes are combined or joined so that recoloring and /or resizing can be done with a simple "one-click" function.

Back at it with Illustrator, and (what I feel) an awesome opportunity to practice and review your PEN SKILLS.

The Pen Tool, when used properly can be a huge advantage to creating vector artwork inside Illustrator. Most people when starting out, struggle a bit due to their connection/understanding of brush tools in basic photo editing programs (Photoshop). The key here is to remember that we aren't working with raster (pixel) based imagery, but creating VECTOR (math equation) designs that no matter the size will never lose any resolution due to the way they are created.

Download the Orange Belt Challenge, and work through Levels 1-11 by tracing over the guides using your pen tool and setting the stroke to size 10pt (black). The goal here is to be able to manage the tool by learning shortcuts and help buttons to have a faster workflow.

I will be demonstrating a few levels LIVE this Friday, Feb. 5 at 2:00 (during our regular scheduled mtg. time). Please make a point to attend and have the file downloaded/open before accessing the stream.

For our first assignment this second semester, I'd like to follow the same path we took back in September and highlight something about ourselves.

This week, I'd like you to take a photograph of your workspace, and label and identify 10 objects or things that you enjoy about this area, or help you focus as you settle in for work. These could be your favorite pens or books, or simply an area in the room that you feel the most comfortable in. You may use any digital means to complete this task (Google Slides, PowerPoint, or mobile app).*

Once you've completed this task, I'd like you to explain 3 items in this area (using the COMMENTS area when you submit this work) that you personally identify with and mean the most to you you. You can talk about why they are so important and what they represent. You can even discuss their origin and how you came into possession of these objects.

When you've completed this task, you will have a digital photograph with labels to submit, as well as a short write-up in the COMMENTS section of your submission that I will be able to review.


*example photo attached

Your Ai file needs to have the following specs:

1200px X 1200px
RGB color mode
.ai and . jpg file formats
Black graphic on white background (color version optional)
Logo centered and with 1/3 spacing in mind

As with all course projects, keep in mind that your work will be assessed by:

Professionalism - project is done "to spec", follows directions, and fulfills requirements.

Craftsmanship - project exhibits an admirable application of design principles and use of tools.

Originality/Effort - content is unique (not copied or derivative) and the solution is challenging.*

*NOTE-any work submitted that directly violates the school's plagarism rule will result in a ZERO score automatically

After the initial assessment, you have one week 24 hrs to schedule time to meet up for feedback.
After the feedback meeting, you have one week 48 hrs to turn in a revised version.
You get one round of these re-edits for a given project.
The revised solution needs to show considerable improvement in order to earn points.
It is easier to go from 140pts to 160pts than 180pts to 200pts. (Remember, 200pts means truly professional-quality work.)

Take the curved path (TOP) and adjust the fill and stroke colors to a set of your choosing. Mirror the figure by transforming the object to reflect vertically. Change the stroke to a different brush and alter the stroke size to 10pt.

Change the color of the illustration (BELOW) to a color of your choosing using the fill option. Remove the stroke color.

Save your work as an .AI file and submit it through this assigment link.

Now that you have had an opportunity to earn your WHITE BELT by learning the basics to Illustrator, over the course of the next two weeks you will learn and become a LINE MASTER by practicing the 11 challenges and being able to complete them in 5 minutes or less.

For additional support, refer to the Illustrator text in our course text book for specific defintions and tool explinations.

To earn your Yellow Belt Certification in Elements Mastery, take this 5 question quiz to test your knowledge about foundational art information. Many of the questions in the quiz are designed to test your ability to understand the basic building blocks or artistic design, so don't over think them and get them confused with computer concepts.

You will only be allowed to take this quiz once, so be sure to read the questions carefully before submitting any final answers.

To earn your White Belt Certification in Illustrator Basics, take this 5 question quiz to test your knowledge about basic graphics information. Many of the questions in the quiz are designed to test your ability to understand the difference between Raster files (Photoshop) and Vector files (Illustrator).

You will only be allowed to take this quiz once, so be sure to read the questions carefully before submitting any final answers.

For this week (and next) you will be taking a look at a new software we will be using for this course called, Illustrator.

Illustrator is a vector based image "CREATION" software that designers use everywhere from logo design to website asset creation.

While it is created by Adobe, and looks incredibly similar to Photoshop, I urge you to take a look at this warm-up activity and try to find some of the areas where those differences/similarities are clear apparent. Climb the steps of Mount Vector and master the seven challenges in this assignment to earn your "WHITE BELT" in Illustrator.

We will be discussing features, layout, and software workings this Friday (Nov. 6 @ 2pm) during our weekly meeting.

Familiarize yourself with the attached files, and be sure to familiarize yourself with the files that are labeled:

"SKILLS REVIEW"
"PROJECT BUILDER"
"DESIGN PROJECT"
"PORTFOLIO PROJECT"

If a folder has files available to download, but IS NOT labeled with the above name, then that portion is not required to be be submitted.

Familiarize yourself with the attached files, and be sure to familiarize yourself with the files that are labeled:

"SKILLS REVIEW"
"PROJECT BUILDER"
"DESIGN PROJECT"
"PORTFOLIO PROJECT"

If a folder has files available to download, but IS NOT labeled with the above name, then that portion is not required to be be submitted.

Familiarize yourself with the attached files, and be sure to familiarize yourself with the files that are labeled:

"SKILLS REVIEW"
"PROJECT BUILDER"
"DESIGN PROJECT"
"PORTFOLIO PROJECT"

If a folder has files available to download, but IS NOT labeled with the above name, then that portion is not required to be be submitted.

Familiarize yourself with the attached files, and be sure to familiarize yourself with the files that are labeled:

"SKILLS REVIEW"
"PROJECT BUILDER"
"DESIGN PROJECT"
"PORTFOLIO PROJECT"

If a folder has files available to download, but IS NOT labeled with the above name, then that portion is not required to be be submitted.

Familiarize yourself with the attached files, and be sure to familiarize yourself with the files that are labeled:

"SKILLS REVIEW"
"PROJECT BUILDER"
"DESIGN PROJECT"
"PORTFOLIO PROJECT"

If a folder has files available to download, but IS NOT labeled with the above name, then that portion is not required to be be submitted.

Familiarize yourself with the attached files, and be sure to familiarize yourself with the files that are labeled:

"SKILLS REVIEW"
"PROJECT BUILDER"


If a folder has files available to download, but IS NOT labeled with the above name, then that portion is not required to be be submitted.

Since you already know me, I want to get to know you. You can put an avatar on your profile and add a project that you want to highlight from your portfolio. If you feel like it, you can share your professional social network profiles with the other students.

Once you've introduced yourself, I'd like to know what you expect to learn or what goals you have for yourself in regards to this course. Do you agree with what I showed you in this unit? Why do you want to learn how to draw, design, make content/videos? Share your ideas and experiences with me and the rest of students in the course.

When your finished with this, download or print the graphic below and design your own name tag. This is for fun! So don't stress out on what needs to be on in. You can choose to draw out your name in a stylistic font, collage images of things you're interested in, or digitally paste designs of content and ideas that catch your eye.